Build With Clarity, Break Through With Confidence
 

A deeply collaborative journey that takes you from scattered to seamless, from overlooked to unforgettable. —amplify your authority, attract aligned opportunities, and launch into your next chapter with a brand that does the heavy lifting.

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APPLY NOW FOR $500 OFF ↗

You’ve got the ideas, the ambition, the energy

Now you need the brand + website + content strategy to match.

You’ve got a big vision for your business. One that positions you as the go-to in your space, highlights your true style and expertise, and attracts dream clients who value what you do.

But right now? Your brand isn’t keeping up. You’ve evolved, your business has grown, yet your visuals and website are still playing catch-up. That mismatch is holding you back and keeping you smaller than you’re meant to be.

That’s where The Brand Breakthrough comes in. This is where clarity meets creativity — a full brand and website experience that elevates your presence, amplifies your authority, and gives you the tools to grow with confidence.

You’ve tried everything… But it’s still not clicking

You’ve tried DIY

You’ve pieced together logos, colours, and a website, but it still feels patchwork instead of polished.

You’ve tried showing up

You’re posting, tweaking, and putting yourself out there, but your brand isn’t attracting the clients you know you’re meant for.

You’ve tried to scale

You’ve grown, your offers have evolved, but your brand is stuck in “beginner” mode and holding you back from bigger opportunities.

Woman lying on her stomach on the floor, working on a laptop, with papers and phone spread out on the floor.

Brand Breakthrough is for you if…

You’re undercharging for your expertise

Your skills and results deserve premium pricing, but your brand looks “starter,” so you’re stuck at rates that don’t reflect your value.

You’re bumping up against an income ceiling

You’ve built steady revenue, maybe even brushing six figures, but your brand isn’t strong enough to support the next level of visibility, partnerships, or growth.

You’ve outgrown your DIY look

That Canva logo and cobbled-together site got you here, but they can’t take you where you’re headed.

You’re ready to be seen as the go-to

Because right now, you’re a well-kept secret. And you know your audience (and your bank account) are waiting for you to step up.

Welcome to
The Brand Breakthrough

In two months, we’ll guide you through a collaborative, strategy-first journey that brings every part of your brand into alignment, so it finally reflects the level of business you’re really running.

This isn’t about tossing on a new logo or giving your website a quick glow-up. It’s about building a brand that showcases your expertise, books premium clients with ease, and positions you as the go-to in your space.

Our mission is simple: to make sure your brand opens doors, sparks opportunities, and elevates your authority — helping you thrive in ways you’ve only dreamed of (until now).

Let's break it down

Your Brand Breakthrough Journey: The Full Breakdown

No more patchwork fixes or guessing games. The Brand Breakthrough is a five-phase journey that fuses sharp strategy with bold creativity, so every part of your brand feels aligned, magnetic, and built to last.

Phase one:

Strategy

We start by uncovering the heart of your brand — your vision, values, and what sets you apart. Together we’ll map out a strategy that gives you clarity and positions you to stand out with confidence.

Included at this stage:


Brand Clarity Workshop 


Competitor Analysis


Audience Deep Dive


Positioning Blueprint

Phase two:

Messaging

Next, your strategy becomes words that sell. We’ll shape your brand story, define your tone of voice, and give you a messaging framework that builds trust and makes it easier to communicate your value.

Included at this stage:


Personality & tone of voice guide

Core brand statements

Messaging house

Social media bios & headlines

Phase three:

Visuals

Next, your strategy becomes words that sell. We’ll shape your brand story, define your tone of voice, and give you a messaging framework that builds trust and makes it easier to communicate your value.

Included at this stage:


Custom logo suite

Typography system

Colour palette

Imagery & creative direction

Phase four:

Website

Your website becomes the home for your brand. We pair compelling copy with a custom Squarespace design that looks professional, works seamlessly on all devices, and guides your dream clients to say “yes.”

Included at this stage:


Custom 4-page Squarespace website design

Copy writing draft

Mobile + desktop optimisation

Basic SEO setup & integrations

Phase five:

Content

Finally, we make sure you can show up consistently. With a rollout plan, sales framework, and evergreen content strategy, you’ll know exactly what to say and how to keep your brand momentum strong long after launch.

Included at this stage:


Content strategy

Sales messaging framework

Brand rollout content plan (social templates + captions)

Woman with light brown wavy hair using a laptop on a small wooden table, with papers on the floor nearby.
A hand holding a blue vintage corded telephone receiver against a plain background.
Color swatches with Pantone labels including Peony, Coral Haze, Tangerilly, Peach Peach, Candy Pink, Tangerine, and others, arranged on a white surface.
A laptop on a round wooden table displaying a website with an image of a woman stretching, and a book with large bold letters underneath.
Smartphone displaying an incoming call from 'Dream Brand' resting on a two-tone surface, with a part of a white object visible underneath.

What happens when your brand finally matches your brilliance?

IMAGINE IF...

A woman sitting at a desk, talking on the phone, smiling, with color swatches and printed materials on the desk, and posters about branding on the wall behind her.

Your brand looks as powerful as the work you deliver — polished, professional, and instantly trusted..

Every touchpoint — your visuals, your messaging, your website — work together seamlessly to showcase your expertise and attract the right people with ease.

You charge with confidence (and heard “yes” without hesitation) because your brand radiated authority, not “starter pack” energy.”

Dream clients sliding into your inbox, collaborations lining up, and premium opportunities opening.

You walk into launches, pitches, and client meetings knowing your brand matched your energy, ambition, and vision for what’s next.

You are recognised as the go-to in your niche — not just another option, but the obvious choice.

Invest in a brand that opens doors, sparks opportunities, and elevates your authority.

Go from unrecognised to unforgettable

Real Transformations, Real Results

A bed with white sheets and pillows, with a lavender sign on top that says 'FRESH SHEETS START HERE SNUGGO' and a light green sign below that says 'THANKS FOR LETTING US DO THE DIRTY WORK.'
Outdoor cafe sign with illustrations of a coffee cup, croissant, and glass of wine, displaying the name "miko".
A collection of wellness and fitness-related digital magazine pages and flyers laid out on a surface, featuring images of people exercising, healthy food, and motivational messages.
Collage of branding and marketing materials for Dying Matters, including logos, mission statement, color palette, and website layout, with images of nature and flowers.
Green building sign with the words 'bellaform' and a white symbol of a person with wavy lines representing water or wellness.

“Before working with Good Lemon, I had a vision but no idea how to bring it all together. The Brand Breakthrough gave me a brand and website that finally feel high-value and aligned with where I want to take my business. Now I get constant compliments on how polished everything looks, and I’m booking the kind of clients I used to dream about.”

— Janae T.

Too many brilliant founders are hiding behind brands that look basic — and it’s costing them clients, confidence, and cash.

KIRSTY, FOUNDER & BRAND STRATEGIST

The world I’m building with Good Lemon Creative is one where ambitious entrepreneurs stop blending in and start standing out. Where founders are recognised as the go-to voices in their industries, valued for their vision and trusted for their expertise.

Through my strategy-led, design-driven process, I’ve helped 30+ entrepreneurs, creatives, and service providers transform DIY brands into premium identities that open doors, attract dream clients, and finally match the level of business they’re running.

This isn’t just about swapping in a new logo or giving your website a facelift. It’s about building a brand that commands authority, sparks opportunities, and sets you up to grow bigger, bolder, and brighter than you ever imagined. 🍋

You're in the right place.

A woman in a yellow blazer smiling while talking on a vintage black rotary phone at her desk, with a silver MacBook in front of her.

FAQ: All the deets about Brand Breakthrough

  • The Brand Breakthrough is designed for ambitious founders, creatives, and service-based entrepreneurs who are ready to step into their next level of visibility, authority, and income.

    Whether you’re undercharging because your brand still looks DIY or you’re brushing six figures and can’t seem to break past the ceiling, this experience gives you the clarity, strategy, and design to finally show up like the powerhouse you already are.

  • The Brand Breakthrough is done-for-you, but it works best as a collaboration. We’ll kick things off with a client questionnaire, then dive into a 90 minute strategy session. After that, you’ll just need to pop in for quick check-ins and design feedback (about 30 to 45 minutes a week).

    Most clients find it all fits in easily, even with busy schedules, because the process is designed to keep things moving without the overwhelm

  • Strong visuals make a huge difference in how your brand lands. While professional photography isn’t mandatory, I highly recommend updating your imagery if you don’t already have brand-aligned content.

    If you’re not sure where to start, I’ll guide you on what images to prioritise, how to plan a shoot, or connect you with photographers I trust. The goal is to ensure your visuals feel consistent with your elevated brand identity.

  • All Brand Breakthrough websites are built on Squarespace. Why? Because it’s sleek, user-friendly, and designed to grow with your business. You won’t need to rely on a developer every time you want to make an update—you’ll have the freedom to manage your site with ease.

    We’ll also provide how-to-training so you feel confident making edits and updates. No tech overwhelm, just a website that finally works for you.

  • If your current site is on Squarespace, we’ll refine and rebuild it within your existing framework so it aligns beautifully with your new brand identity.

    If your site is on another platform (like WordPress or Wix), as a Squarespace Gold Circle member I strongly recommend moving to Squarespace for the best results. This way your brand and website are fully integrated, visually cohesive, and strategically set up for long-term growth.

    If there’s a strong reason to stay where you are, we’ll review it together. But in most cases, making the move to Squarespace is the breakthrough your brand really needs.

  • The Brand Breakthrough is designed as a complete transformation—because every piece plays a critical role in your brand’s success. Strategy defines your direction, identity builds your recognition, and your website converts that attention into clients.

    From experience, when one piece is missing, the brand feels disjointed and lacks impact. That’s why this process is offered as an end-to-end experience: so you leave with a brand that works seamlessly across every touchpoint.

    That said, if you’re unsure whether you need the full transformation or a more focused project, apply anyway. We’ll review your application and recommend the best pathway forward based on your goals.

  • Yes! We’ve worked with clients across the US, UK, Australia, and beyond. Thanks to Zoom, shared project tools, and clear communication, location is never a barrier to creating a brand and website that transforms your business.

  • The typical timeline is 8–12 weeks depending on your responsiveness and the depth of your project. If you’re quick with feedback and communication, we can often accelerate the process. If you know you’ll need more time, we’ll build a breathing room. The structure is flexible, but the results are non-negotiable.

  • No service can ethically guarantee income, but what we can guarantee is this: you’ll walk away with a premium brand and website built to position you as the expert you are.

    Our clients who commit to implementing their strategy consistently have:

    • Scaled their income

    • Raised their rates (and booked clients at those new prices)

    • Filled their calendars months in advance

    • Attracted premium collaborations and opportunities

    Your brand becomes the foundation—the results come when you use it.

  • By the end of The Brand Breakthrough, you’ll walk away with a complete, elevated brand and a clear strategy that gives you the confidence to move forward with power and ease. If you’d like extra support as your brand continues to grow, we can create a custom plan to guide your next chapter.

So what are you waiting for?

THE BRAND BREAKTHROUGH STARTS HERE

It’s time to step into the brand (and business) you’ve been dreaming of—one that books premium clients, attracts bigger opportunities, and finally reflects your expertise.