Some brands stick to the script.
Some play it safe.
Some blend in and hope for the best.

Not here. We say squeeze the most out of your brand. Rewrite the rules.

You bring the ideas, ambition, and energy.
We bring the strategy, creativity, and spark.

Together, we’ll build a brand that doesn’t just look good — it works.
One that inspires confidence, drives growth, and dares to stand out.

Woman sitting on office chair, talking on vintage rotary phone, smiling, with a cheerful expression, dressed in a yellow blazer, white pants, and black ankle boots, in a minimalistic room with white walls and wooden floor.

Meet Kirsty

Creative Director.

Lemon Enthusiast.

Your Brand’s New Bestie.

My journey into design and branding has always been driven by a love for clean aesthetics and bold, personality-packed, intentional brands. After graduating, I dove headfirst into the fast-paced world of design and advertising, guided by curiosity to learn, grow, and create work that makes a difference. Along the way, I sharpened my skills across the industry, from brand strategy and content to web design and digital marketing.

But as my career evolved, I discovered a crucial truth: your brand is more than just a pretty face. It’s how people understand you, trust you, and decide in seconds whether you’re the right fit. I saw too many brands that looked great but lacked the strategy, clarity, and conversion power to truly make an impact.

That’s why I founded Good Lemon Creative — to help ambitious founders like you turn their ideas into confident, memorable brands that attract dream clients and stand out in their space. With a background in growth marketing, I do more than design. I create strategy-led solutions that help you build authority, connect with your audience, and scale with confidence.

Black and white photo of a woman with wavy hair, smiling, sitting on a chair with a plain white background. She is wearing a dark blazer and light-colored trousers.

With me, strategy isn't just a concept — it's the spark behind every decision, guiding your brand toward real growth and lasting impact. If you're ready to build something that doesn't just look good but works hard for your business — let's make it happen.

Let’s create something brilliant →


What I Do

Brand Strategy

Brand identity

Verbal identity

Brand experience

Art direction

Copy Writing

Websites

Campaigns

Social Media

Content Creation

Digital Design


What I Don’t

Bad Vibes

Rude People

Burnt Coffee

Skip Birthdays

Think inside the box

Traffic

Take myself too seriously

Work for free

Skip Yoga

Create boring things

Apologise for being human

Sing quietly


Brand Experience

Ovation Hospitality

Dying Matters

Lanree Beauty

Takapuna Grammar School

McDonald’s NZ

Porsche NZ

Ayrburn

Cafe 45

Miko Cafe

Sky Sport Now

Balanced Harmony


Ready to bring your brand to life?

Let’s Work Together

Because let’s be real — you’re not the only one who deserves it. Your audience, your customers, your community? They do too.

A woman with blonde hair working on a laptop on a wooden table surrounded by papers and magazines.

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